Dear Health Conscious Friend.

 Hallo, my name is Francois du Toit.  At the beginning of this year I sat down to set my goals for the year.  I have family-goals, financial goals, recreational and spiritual goals.  And definitely, I have wellness goals.  When I first heard the quote from Ralph Waldo Emerson, immediately I made it my own.  He said:  “The First Wealth is Health.” 

 Could you identify with this?  I’m sure you can.  You’re a go-getter, a person who set goals and achieve them, someone who are looking for results and get it.  You are health conscious and constantly looking for ways to improve your health even more.  (If this is not you, you might as well stop reading just now, the rest of this letter will bore you.  I thank you for your interest so far.)

 Since you are still reading this letter, we both assume that you fall into this category that I stipulated in the previous paragraph.  The information we’re about to discuss is exclusive information.  It’s not because it’s some secret or conspiracy, but because only a few people who get hold of this, are going to use it and get the results that goes along with it.  Therefore do I congratulate you on being someone who walk the talk. 

 From now on, we’re going to focus on your health, your wellbeing.  I’m going to put one of the most comprehensive services to wellbeing into you hands. 

 

 You know almost everything there is to know for a healthy lifestyle.  Now, bring it all together.

 We all know a lot of things about being healthy.  Eat healthy meals, get enough rest, be fit, keep control over your emotions, etc.  But most of us fail to put it all together and life a balanced healthy life.  We tend to exercise too much and forget to eat healthy, or we eat healthy, but jeopardize or results with our negative thoughts.   Or we exercise like a madman and rest not enough.

 There is a balance which we all should seek to be at our optimum health.  It is a formula.  If some of the pieces of the formula aren’t there, the results won’t be what it could be, being totally different than what we want. 

 Just to give you and example:  The formula to get fat is:  No exercise, eating a lot of junk food, staying negative in your emotions about your body.  When you put these together, you have a foolproof plan to get fat. 

 The formula to a balanced healthy lifestyle is basically:  Eat healthy, effective exercise and staying motivated.  I like the comparison a fellow wellness coach makes.  He says that if you’re building a table, the amount of legs you put on the table determines the stability.  With one leg, the table won’t stand, even in the most desirable conditions.  With two legs, you could lean it against a wall to keep it upright.  The more legs you put onto the table, the better it would stand. 

 If you put a lot of different things into your health program, your results would come much faster and become permanent results.  When the table has twelve legs, and you remove one of them for a while, you could still dance on the table.  If you temporarily remove one of the parts from your balanced lifestyle, your results will still be exactly as you want it. 

 I want results for myself, and I’m going to share the formula I’m using myself with you.

 

Being healthy doesn’t mean radical changes.

 Fortunately for you, you are already health conscious.  There are already a couple parts of this formula in place in your life.  So the changes needed in your particular situation won’t be radical.  Maybe you need to find a more effective exercise plan.  It might be that you need to look at certain parts of your eating plan.  Maybe you need a more simplified eating plan.  It might be that you want to keep focused on your goals, but somehow you get sidetracked. 

 Showing you these examples, means that I’m offering you a personalized service.  You and I work together to set up a balanced plan to achieve your goals.  You’ll have unlimited access to me in phone calls and emails.  You'll also receive a set amount of time every month for face to face consultations.

 I said before that this is an exclusive service and that it’s not for everybody.  I work only with 60 clients on this basis.  I could have more clients and still give them exceptional service, but I don’t want to.  I want to life a balanced life, where I have a great career, enjoy my family and spend enough time on my hobbies.  When I’m balanced in my entire life, you could be sure that I can give you an exceptional service. 

 Back to the necessary changes in your plan:  In our first consultation, we look at your goals and your current lifestyle.  I’m going to identify the one or two areas in you life that needs small changes that would deliver great results in a short time.  We can discuss it and if you’re comfortable with these recommendations, we’ll go ahead to implement it.  I’m not the person for the complete makeover in two months (like a liposuction), I work for fast, but solid long term results. 

 Since I sat down to write my goals, I made some small changes myself, and I very pleased with the results.  I’m committed to drink at least 2 liters of water daily and to detox once a week.  I’m exercising moderately (three days a week for 30 minutes). 

 To feel the amount of energy that I have available, since I made these small changes, is fantastic.  My head is clear to concentrate on my work.  And even after a long working day, I still have enough energy for my wife and hobbies. 

And the part which excites me most is the progress I see towards my main health related goal.  I’ve always been the skinny guy.  I don’t have excess fat, but I also don’t have any excess muscles.  My body looks like the marathon runner’s.  I’ve always wanted to be muscular, but somehow it didn’t realize.  Even when I’m exercising only moderately, I’m constantly gaining muscle weight.  I want to gain 20kg during this year.  So far, I see a constant gain of 0.5kg per week.  That is 2kg per month.  With this tempo, I’ll reach my goal within 10 months.  So next time my brother in England will see me, he’ll surely envy me. 

 A small change in my exercise program gave me these positive results.  Later in this letter I’ll tell you about a scientific study about small health changes.

 

A Personalized Plan based on Scientific Precision.

 Look around you.  Most of the people you see are out of shape.  To a lot of them, their medical aid is one their most important expenses.  Why don’t they life healthy lives?

 It might not be as important to them as to you.  Maybe they feel trapped or helpless in their situations.  Maybe they rather ignore the facts and keep to a lazy lifestyle. 

 But this I know for sure:  They are not doomed to such a life, if they decide to change it.  An abundant life is within reach for anyone.  It’s a simple recipe to follow, and the ones who follow it diligently get the results they’re looking for. 

 You are the one committed to perfecting the health-formula.  And this formula is based on science. 

 There are a lot of intellectual people who constantly research the functioning of the body.  Some specialize in cellular health, other in heart and circulation health, etc.  In their studies they realize what is necessary for each individual part of the body to function optimally, as well as for the body as a whole unit.  One might show us the necessity of protein; another identifies the entire spectrum of nutrients needed for the heart, and so forth. 

 I made a study of these health related studies.  These doctors spend an entire career to study their field, and then they give me the privilege to read the results of their studies in a couple of afternoons. 
Dr. Louis Ignarro* won a Nobel Prize for his research on Nitric Oxide (NO).  He collected the results and application of his studies in a book called NO More Heart Disease.  That book is on my shelf. 
“Dr David Heber is the director of the UCLA Centre for Human Nutrition at the University of California, Los Angeles,..”  “Dr. Heber's primary areas of research are obesity treatment and prevention,..”  Quoted from his bio at the link bellow.**  His book, The LA Shape Diet is also on my shelf.  It’s just two of the experts that formed my education about health issues.

 With such a compounded knowledge of scientific studies, I am able to help you with most of your questions and concerns. 

Now the logic of this is: When you know what your body needs, and you give it to yourself, how could it be possible to get other than great results? 

 

Results are Out There, and it’s Yours for the Taking.

 Look around you again, but look this time at admirable people.  How did your best friend get all that energy?  What does that guy at the cricket do to be in such great shape?  How is possible for that colleague to look so radiant at all times? 

 They’ve applied most of the parts in the wellness-formula.  They are giving it their continuous attention. 

 But you have one ‘unfair’ advantage over them.  You have a personal wellness coach.  I’ll help you to bring the wellness formula into synchronization in your life.  We work specifically on your goals.  You have a friend with the knowledge, experience and with objectivity to encourage and coach you on your way. 

 Look again at you own life.  You’ve already achieve results in the most important areas of your life.  Your financial situation is in a great shape and your relationships are satisfying.  You’ve already achieved these goals.  You know that you could achieve anything you put your mind to, because your personal history showed it to you.  And you've decided that your health is the next area where you want to reach your goals.

 

The Value of this Personalized Service.

 I know your wealth is very important to you.  I know, because my health is extremely important to me.  By now we know that you and I feel the same about a couple of health issues. 

 I was a young man, only working for 2 years after I finished university, when I sat down and made some calculations.  I was earning a small entry-level salary that is applicable for most young professionals.  I added all the expenses and investments I made towards my health together over my first two working years.  I saw that I spend a third of my income on me and my wife’s health.  Now that showed to me how committed I am to my health.  Any bank allows anyone to spend the same amount on an installment on their house bond.  I decided to spend it on my health.

 How much are you currently using to maintain and improve your wellness?  You might be surprised to find out that you might be overspending in some areas.  Some people spend too much on training equipment, which might not be the optimal training program for them.  Other waste money on nutritional supplements, which goes down the toilet, because it’s taken in the wrong quantities.  They take for example a lot of vitamin E, but it’s not used optimally because there is not enough vitamin C in their system to fully complete the antioxidant cycle.  Then this unused vitamin E goes to waste.  Or maybe you spend too much on your medical aid. 

 I had a difficult time to determine the price for this service.  Wallace D. Wattles said in his classic book The Science of Getting Rich, the following:  “Give every man more in use value than you take from him in cash value;..” (Chapter 6)

 I want you to think on how much such a service would be worth to you.  Then I want to give you more. 

 

How we’ll Design Your Personal Program.

 Everybody is different and every body is different.  Your schedule is different than mine, you experience different emotions than I do.  You are built in a different way than the person next to you.  There are some general principals that are applicable to everyone, but there are a lot of variables we need to take into account to get optimal results. 

 In this service, you and I will take the general principals and add your personal variables to it. 

 When we make small changes to your eating plan, we’ll find the best balanced nutritional intake which your body need.  We’ll combine ‘normal’ food with nutritional supplements.  And then we’ll keep it as simple as possible.  There won’t be any calorie-counting or portion weighing necessary.  Some programs give very complicated calculations and formulas, that a lot of people get confused and discouraged.  In designing your program, leave the calculations to me.  What we’re looking for is an easy to follow program.

 Christopher Guerriero from the National Metabolic & Longevity Research Center in California, America, done a study once about the best way to achieve health related results.  They made two groups of people.  One group was put on a very strict diet and exercise program.  The other group was put a moderate diet and exercise program.  Which group do you think had the best results?  It was the group on the moderate program.  The first group worked hard, got burned out, and quitted.  Then after a while they return to their strict program, only to quit again after some time.  The second group had little effort to keep up with their program.  They made small, but gradual and continuous improvements. 

 This study convinced me to suggest small changes in my clients’ programs to achieve the fastest possible long term results.  Unlike a famous psychological TV personality, who walks into his client’s kitchen and immediately remove everything that looks unhealthy, I’d prefer moderate changes.  That way we have a much greater chance for success.  You and I will agree on these changes before it’s implemented.

 When we go to the subject of exercise, there are also a lot of effective programs out there.  Depending on your goals, we’ll find you the one most appropriate to you.  I want to build muscle, and I’ve found the program for me.  My wife exercise to maintain her shape, and she uses a different program.  My brother also wants to build muscle, but not as intense as I want to.  His program looks different than mine.  You might be an amateur runner, and need to stay fit.  Your program is completely different to any of the previous.  Some people wants to spend hours training, other want to be as quick as possible.  Some like going to the gym, other like to train at home.  Some people’s schedule allows them to exercise in the morning, others want to work out after work.  As you can see, the options in terms of exercising are almost endless.  And somewhere in these options is the ideal solution for you.  We’ll find it.

 The area that is mostly overlooked when it comes to wellness is your mental attitude.  This includes stuff like goal setting and achieving, maintaining the optimum frame of mind to achieve results, tools to use, and so forth. 

 I spend 6 years to acquire 2 counseling related degrees.  While I was working in my field, I continually read books and studied different kind of programs to find the really powerful stuff.  But still, I’d like to keep it simple, easy to follow with great results. 

 I also saw that it is very difficult to have a healthy mind, without a healthy body.  I visited a lot of the people I helped as a counselor, in hospital.  Most of them were far from being upbeat and cheerful while in hospital, or even sick at home.  They were only hoping to get better, without real drive to get back to normal and to continue their challenging life.  One of the first things I told depression suffers is to improve their eating habits.  I told drug addicts to start using great nutritional supplements and to start working out like a ‘madman’. 

 Realizing the mind-body connection, I’ve made the career change from a fulltime counselor to a wellness coach.  I just combined my personal passion for my health, with my professional education and experience.  Now I help people from the inside out and the outside in.  That’s a real powerful combination. 

 In all these cases I provide you with information and solutions that is focused on achieving your goals.  You’ll also see what else I give you, but wait for the bonus section of this letter.  (Yip, giving you more in use value, than you give me in cash value.)

 And I’m only working with sixty clients on an ongoing bases.  That means that I have enough time to find specific solutions for your situation.  I also have the time to keep up to date with current wellness related research, to give you timely and applicable info.  Further do I have the time to practice what I preach.  From my own experience I’ll be able to give you much more accurate advice and real-time examples. 

  

Our Health is a God-Given Gift.

 Let’s try to find some sort of measure to compare our health with.  I mean, what is it worth to you, even if we have to put it terms of something tangible? 

 You live in you body your entire life.  Your health is a constant and always present part of your life.  How would the lack of perfect health influence your most valuable relationships?  How much would it be worth to you, to be able to pursue your career?  What would your financial losses be if you lose some part of your health?  Which of your hobbies are dependent on your health? 

 It’s a silent, but major part of our being, second only (in my opinion) to our spirituality.  I can’t imagine myself with any other state of health than my current health.  It’s most probably the same for you. 

 Most of the factors that influence our health are in our hands, within our control.  We choose the food we eat, how active we are and the thoughts we think.

 In my situation, I spend a third of my income on my health.  The results I got were far more worth to me, than the money I spend.  I used to fall asleep in my lecturing classes while attending university.  To my embarrassment I regularly fell asleep at my desk in my office. 

 After I made the same type of changes I’ll recommend to you (take into account your own personality and goals), my energy levels is constantly where I want it to be.  I can focus on my business and have enough energy left in the evening for a balanced family life.  Now that is more valuable to me than all the money in my pocket, bank, investments and profits combined. 

 The changes I saw in my wife’s health are even more rewarding to me.  She suffered from chronic headaches, sometimes even migraines.  She had a spastic colon.  Her doctor classified her as obese.  She was a certified bi-polar depression sufferer.  She has been hospitalized twice for her depression. 

 Making a long story short, she got rid of these unwanted conditions.  Now she also lives a healthy, energetic life.  I don’t have the words to express my gratitude for the changes that came in her health. 

 Would you be willing to spend money on the results you want?  Now decide and put some value to it.  I want to know if we could find some place where we could agree to the value of this service.  

 When we discuss the all the services and products you’ll receive, I think we’ll be closer to an agreement on a monthly price. 

 

The Total Package.

• You’ll receive ongoing wellness coaching.  (In this letter so far, we haven't established a value yet.)

• Every month you’ll receive personalized nutritional supplements with the value of R2500.  This can either be put together for you alone or for you and your whole family. 

• Subscription to my weekly emails containing health tips and wellness articles.

• Unlimited email and telephone consulting.  Face to face consulting from to time, as per appointment. 

 

Explaining the Bonuses.

 The nutritional supplements that I recommend is manufactured by a company called Herbalife.  There are a couple of reasons why I recommend these products:

• Their emphasis is on natural health (no strange chemicals, etc.)

• They have a wellness philosophy that is the same as my own. 

• The products are based on comprehensive scientific research.

• The product range is easy to personalize for each individual.  (From general health maintenance to targeted nutrition for example heart health or sports nutrition or weight loss.)

• I know the attributes of the range very well, better than any other nutritional range.  My wife and I are using it for almost 5 years now.

• The nutrients are balanced in relation to each other, for optimum absorption in your body.

• It’s easy to use as part of a comprehensive wellness program, such as this coaching service.

• There are lots and lots of Herbalife users whose testimonials are recorded. 

 Your personalized nutritional supplementation will consist entirely of Herbalife’s products.  You and I will sit during our first consultation and put a personalized eating plan together.  These nutritional products form an essential part of your eating plan.  Therefore, we’ll pick the products that will be in alignment with your goals and specific needs.  As it is mentioned earlier, you’ll receive products to the value of R2500.  When we pick the products, we won’t stop before you’ve reached the available R2500. 

 The unlimited access to me and the health tips by email is self-explanatory. 

 Now that you know what service is all about, let me tell you what I think this service is worth. 

 The value of the bonuses is fixed.  That gives us a total of more than R2500 per month.

 If you add the value of the coaching service and the bonuses together, you could expect to pay something like R5000 per month.  If there is a discount available, the expected price could be about R4000, maybe R3500.  But I don’t like discounts.

 I’ve decided that I’ll use only the value of the supplements as the price for coaching service. 

 That’s right, your monthly fee is the same as the retail value of the products you decide on.  And all the other services is included, without any extra cost. 

 

 You’ve worked hard to come where you are, you deserve to give yourself world-class wellness attention.

 I believe that you’ve found what you were looking for:  A real person to help you design your healthy lifestyle; someone to give answers that you don’t have time to find it yourself.  Someone who motivates you to keep on track with your exercising program, who helps to find roadblocks in your progress and remove it. 

 Not that long ago, you said to yourself that you need to make your health priority, and suddenly this website came your way.  Or maybe the thought of finding a comprehensive plan entered your mind, and now it right here before you.

 What ever your reasons may be, this is a very exclusive service which gives you the personal attention that your health deserves. 

 I believe that the 60 spaces I have available will fill soon after I published this letter on the internet.  Since you've read to the end of this letter, I invite you to come and attend the wellness seminar.  At that seminar, we'll make arrangements to start your coaching right away.  What you need to do is to click on one of the links below.

Regards
Francois du Toit
Wellness Coach

Click here to read more about and register for the Wellness Seminar.
Or click here to request a personal Wellness Consultation.

 

  P.S.  This service is available for people in 65 countries in the world, the countries where Herbalife is available.  The only contact method for people outside South Africa will be Skype and email. 

P.S.S.  People in parts of Johannesburg and Pretoria will receive face to face consultations, from time to time. 

  

*Read Dr. Louis Ignarro’s autobiography at:
 http://nobelprize.org/nobel_prizes/medicine/laureates/1998/ignarro-autobio.html

**Read Dr. David Heber’s bio at this link:
 http://research.mednet.ucla.edu/institution/personnel?personnel_id=8464

 

Disclaimer:
None of the remarks made on this page is any medical claim whatsoever. You should confirm with your doctor before you start any health related program.   Personal results is not a guarantee that anyone else would achieve the same results.